For ecommerce and lead-generation companies
Your outsourced marketing department — one living system.
We build and run the marketing between attention and revenue. One accountable team — not five vendors.
Choose your route.
Start where your customers buy.
Ecommerce
Turn the right traffic into orders — then into repeat orders.
For Shopify and WooCommerce businesses with a genuine product. Not dropshipping.
Explore ecommerceLead generation
Better leads, follow-up that never drops one, and a clear line from lead to closed work.
For service businesses ready to fix the whole journey, from first call to signed work.
Explore lead generationFor agencies
Reliable white-label delivery. Your client stays yours.
For partners who define confidentiality, quality, and ownership before the first project.
Explore agency partnerships
Every step, connected.
No channel gets judged alone. What customers do at each step decides what we fix next.
Offer
Who you sell to
The customer, the offer, and what a profitable sale looks like.
Attention
Bring the right people
The message, creative, and channels that attract qualified demand.
Next step
Make it easy to buy
Attention becomes an order, an inquiry, or a qualified next step.
Handoff
Follow up
Every opportunity routed, qualified, and handed to the right person.
Return
Bring customers back
Real reasons to return that compound lifetime value.
Learn
See what makes money
Revenue traces back to the journey and sets the next priority.
VividCraft owns the agreed scope. Product, sales, capacity, fulfillment, and compliance stay with you.
Disconnected work leaks revenue.
More traffic won't fix a journey that leaks. It just leaks faster.
- Ads bring visitors; the store doesn't convert.
- Leads cost too much and close too rarely.
- Good opportunities die in slow follow-up.
- Reports show activity, not revenue.
The fix isn't another tactic. It's one team accountable for the whole system.
Experience across the whole customer journey.
Our founder has worked hands-on across CRM, automation, and ecommerce conversion. Client case studies are published only with the client’s approval.
Mohammed (Nacer) Berkane — hands-on founder experience
CRM & follow-up
Founder experience
Building systems that qualify inquiries, route them, and keep follow-up visible.
Experience area — no client result is claimed here.
Automation & reporting
Founder experience
Connecting routine production, handoffs, and reporting into practical workflows.
Experience area — no client result is claimed here.
Ecommerce conversion
Founder experience
Improving Shopify stores and the path from product discovery to purchase.
Experience area — no client result is claimed here.
These examples describe our founder’s background. They are not presented as VividCraft client results.
Align. Build. Evolve.
Three ways to engage. All of them start the same way: the first 90 days find the biggest leaks and fix them in order.
System build
Strategy and implementation, once, documented end to end.
- Scope
- Deliverables, timeline, revisions, exclusions, and ownership in writing.
- Boundary
- New channels or integrations get reviewed scope and pricing first.
Growth partnership
We operate, test, and improve the agreed channels month over month.
- Scope
- Allocation, cadence, reporting, and experiments defined up front.
- Boundary
- Ad spend, software, and out-of-scope production are separate.
Focused service
One capability, clearly scoped, with its dependencies visible.
- Scope
- We state what we own, what we advise on, and what we can only observe.
- Boundary
- Nothing outside the agreement is implied.
You provide access, context, decisions, and budget on time. We can't move faster than your approvals.
Month 1
Diagnose and build
Build · Assemble the website
WebsiteHeadline + offerService areaEnquiry formResearch, audit, define measurement, build what the proposal includes.
A first-month rebuild is a conditional target, not a promise.
Month 2
Launch and adapt
Launch · Connect the enquiry journey
EnquiryCRM leadFollow-up emailCampaigns, flows, pages, and systems go live; early signals get answered.
Timing follows how fast access and approvals arrive.
Month 3
Optimize from data
Improve · Refine one element
TestingVersion ASame pageSend enquiryVersion BSame pageSend enquiryFind leaks, rank experiments, set the next roadmap where data exists.
Data volume, buying cycles, and learning periods vary.
Know what is happening. Know who owns it.
We agree on priorities, keep delivery visible, and make every review end with a clear next step.
- 01
Set the priorities
One VividCraft lead turns the agreed scope into a clear order of work.
One accountable lead
- 02
See the work
You can see what is in progress, what changed, and what is waiting on a decision.
Visible delivery
- 03
Review what changed
We show the work, explain the decisions, and identify what needs your input.
You and VividCraft
- 04
Leave with the next step
Each review closes with what happens next and who is responsible for it.
Named owner
We own the agreed delivery. You keep final say on your business, budget, brand, and approvals.
Mohammed (Nacer) Berkane — Founder & Growth Systems Architect
Development, design, paid media, conversion, CRM, automation, AI systems — one background, not a hand-off chain.
A small accountable core covers strategy, paid media, development, email, and automation. Specialists join only when your plan calls for them.
Bring us the mess. Leave with your next three moves.
Show us what you sell and where it breaks down. We'll tell you what deserves attention first.
- 01
Where customers are getting stuck.
- 02
The three issues worth addressing first.
- 03
A practical next step based on what we see.
The consultation helps you decide what to address next. Implementation planning follows a scoped proposal.